Private client

VDA Case Vacanze

Brand Identity, Graphic System & Web Platform · 2025

VDA Case Vacanze logo

Context

VDA Case Vacanze is a hospitality and property management agency based in Valle d'Aosta. Unlike a single rental home, it operates as an umbrella agency managing a growing portfolio of vacation rentals across the region.

The Identity System

The agency required a flexible, corporate-ready visual identity that communicated trustworthiness, alpine heritage, and structured organisation to both property owners and holiday travelers.

VDA Case Vacanze Brand Identity System

Symbol & Geometry

The logomark combines mountain contours with architectural rooflines, producing a modern geometric mark that works cleanly across signage, keys, uniforms, and digital interfaces.

VDA Case Vacanze Logo Mark

Digital Platform

I designed the digital agency platform to showcase multiple properties with intuitive search, regional filters, and clear booking inquiries.

VDA Case Vacanze Digital Platform
VDA Case Vacanze Pattern & Typography

Reflection

Designing for an agency network taught me the value of building scalable brand guidelines that remain consistent as new properties, physical collateral, and marketing channels are added over time.